As Plaid Hat founder and creative director, Tom serves as creative lead with hands-on involvement in all work produced. Tom has excellent creative judgement and design sensibilities, and is able to think through complex branding challenges. He is a conceptual thinker, often infusing a level of depth and passion beyond the creative brief.

A self-proclaimed amateur naturalist, Tom can identify many native plant, butterfly and bird species. He enjoys getting his hands dirty in the garden, and has rekindled his lifelong love of ping-pong. Any takers?